Search engine optimization (SEO) is definitely more powerful than any marketing strategies available. Remember, 93% of online experiences begin with the search engines. From time to time, SEO will always matter. According to HubSpot, 57% of business-to-business marketers reported that SEO generates them more leads than any other marketing strategies.
To help you out, here are our five SEO tips to boost your website:
Get rid of the unnecessary
The website’s speed and responsiveness are among the critical factors in SEO. If you your site loads very slowly, users will definitely hate you. In fact, eConsultancy found out that 40% of people leave a website that takes more than three seconds to load. Thus, it is important to get rid of the unnecessary that keeps your website from responding fast. Deactivate plugins and declutter your sidebar.
Link to authority websites
Link building remains one of the fundamentals of search engine optimization strategy. Do not link for the sake of linking. Link only to websites that have relevant content on your website or post. According to Moz, link building sends trackable traffic. It will also make your site a more valuable resource.
Create content for the people
The best SEO formula is creating content that is oriented to the people. According to MarketingProfs, 72% of marketers say that content creation is the most effective SEO tactic. When you are developing content for your website, think about the people. Think about what they want to look for on the internet. If you get the right content, the more people will find you.
Ask other sites to link to you
Again link building is so important. To a large extent, inbound links play a vital part in search engine rankings. It is important that authority websites also link to you as a resource. To do this, ask or encourage trustworthy websites to link or link back to you.
Always track success
To know if your SEO marketing is effective, use a software that tracks success. Some of the most popular platforms include Google Analytics and Google Search Console.